About me

I am Fariha Khan, Creative Director and Stylist. I aim to create a quirky, accessible yet futuristic aesthetic in my Creative Direction using a mixture of known objects in unusual situations. My objective is to evoke humour and curiosity from the viewer and open their mind by drawing them into a world both familiar and strange. I achieve this by juxtaposing the different elements of my aesthetic. I want to celebrate the everyday, emphasise the unsettling, and challenge people to think differently about what the ideal world could be through my sculptural utopian creations.